Learn how to write and publish a book at ABC!

Have you always thought you could write a book, but didn’t know how? Or were you so daunted by the thought that you never got very far? There are all kinds of books, not just novels. Writing and publishing one can be a valuable part of your personal branding mix.

We’re putting together a series of workshops and writing clinics showing you how to go all the way from an original idea to holding a real book in your hands!

We’ve invited a host of writing professionals to come to the ABC Treehouse in Amsterdam over the next few months to hold workshops. During the series you can learn how to publish your book, and in the process establish your (personal) brand. In a nutshell you will learn which details you need to take into account, from sharing your vision to the distribution process to promotion strategies to the use of social media. Additionally you will learn how to format your manuscript for printing on the Espresso Book Machine at the American Book Center.

The workshops will take place once a month on Saturdays from 11:00 to 1:30pm. The price for each workshop is just €35, and that gets you access to talented, friendly experts who are brimming with ideas and information.

After every workshop, our guest will hold a writing clinic on the second floor of our Amsterdam store, where you can get advice on your own writing project.

Our next session takes place on Saturday April 9th 2011 and will be lead by two talented design professionals.

1. Workshop

Writing a book is part of your personal branding mix. During this workshop Elise de Bres of Van Lindonk & de Bres special projects and Philip de Josselin de Jong of 124 Design will show you how you can publish your book and in the process establish your (personal) brand. In a nutshell you will learn which details you need to take into account, from sharing your vision to the distribution process to promotion strategies to the use of social media.

Additionally you will learn how to format your manuscript for printing on the Espresso Book Machine at the American Book Center.

Elise de Bres is a publisher with a love for unusual and creative books. She publishes many books for companies and organizations. Additionally she assists entrepreneurs in writing and publishing their books. Elise sat on the jury of the AnyBook Award.

Philip de Josselin de Jong heads a graphic design studio, which is specialized in the editorial aspect of the trade. Whether it is a logo, corporate identity, annual report, flyer, book or website, Philip and his staff add intrinsic value by way of form and image.

  • Date: Saturday April 9th 2011
  • Place: The ABC Treehouse, Amsterdam
  • Time: 11.00-13.30 hrs
  • Cost: €35. Please bring cash on the day and reserve your place with an email to elise@vldb.nl

2. BOOK CLINIC

Take advantage of 15 minutes one on one with Elise and Philip to discuss your own book project.

To book a slot at the clinic, send an e-mail to Hayley@abc.nl with your name, e-mail address and telephone number. Give us an indication of the time (between 3pm and 5:30pm) that is most convenient for you and we’ll do our best to fit you in then. Please note that we won’t be able to guarantee you the slot of your choice, but we will do our best to accommodate your preferences. Please put “April 9th Book Clinic” in the subject line of your e-mail.

  • Date: Saturday April 9th 2011
  • Place: The American Book Center, Amsterdam, Second floor.
  • Time: Provisionally from 3 pm-5.30 pm
  • Cost: Free!

If you’d like to be kept up to date with these and the many other workshops and courses available in our cultural annexes, sign up for the Treehouse newsletter for events in Amsterdam, or the Treehut newsletter for events in The Hague.

We’ll have more details on rest of the series as they are finalized. Just check Do You Read Me? for updates.