For the Culture: The Power Behind the World's Most Successful Brands, from Apple to Beyonce

Name: For the Culture: The Power Behind the World's Most Successful Brands, from Apple to Beyonce
Price: 31.99 EUR
Author: Collins, Marcus
ISBN: 9781035020010

Marcus Collins

€ 31.99

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Marcus Collins, award-winning marketer and strategist to some of the world's biggest companies, explains why 'culture' is the key to influencing mass behaviour.

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