The Growth Dilemma: Managing Your Brand When Different Customers Want Different Things

Annie Wilson | Ryan Hamilton

€ 37.99

If not in stock, the expected delivery time to our store for this item will be 2-3 working days

With depth, clarity, and a bit of humour, Wilson and Hamilton give you a better way to strategically select new target markets and manage multiple customer segments. The Growth Dilemma is your road map to brand growth.